"Unmissable. Buy it now". Ah, but those golden days! Hardy was once the biggest employer in the Northumberland town of Alnwick. For fishermen, a trip to London and visiting Hardy’s in Pall Mall was akin to seeing Buckingham Palace. Hardy ruled the world, supplying tackle to maharajahs, film stars and royalty. The film-makers, Andy Heathcote and Heike Bachelier, tell the Hardy story with sympathy and a touch of hope, not for Hardy’s perhaps, but for those who still believe in hand-making beautiful things. Every reader of this magazine will love this DVD ... it has pace, some wonderful anecdotes, sensitive filming and tight editing. You know the ending, but you won’t want it to end. Enhanced by great footage from the Hardy archives of the 1920s, including a quite wonderful sequence of a ghillie doing all the hard work with a 40lb Norwegian salmon, while the angler claims the glory and leaves the ghillie to carry back both rod and fish. Unmissable. Buy it now. Keith Elliott, Classic Angling Magazine (July 08)
"Essential" The Lost World Of Mr. Hardy tells the story of the Hardy tackle company by way of glorious archive films and photographs, and interviews with current and retired Hardy workers, with contributions from modern independent craftsmen, notably reel maker Chris Lythe and rod maker Edward Barder. It is nostalgic and romantic. On one level an historic record, on another a lament for lost manufacturing prowess... Simply, you are left wanting more. This is a beautiful film, several cuts above much angling viewing, and one that could be broadcast on mainstream television. Essential. Richard Baker Richard Baker, Trout & Salmon Magazine (May 08
"I can't recommend it highly enough" When The Lost World of Mr Hardy arrived I sat down to grab a few minutes viewing over a cup of coffeee. Ninety three minutes later I watched the last frame... We can get the film quality out of the way quite quickly: superb image quality, first class editing, excellent sound, pleasing original music. A good start then... An exceptionally well made, hugely entertaining and thought-provoking documentary - I can't recommend it highly enough! Magnus Angus, Fly Fishing & Fly Tying Magazine (May 08)
Verdict: 10/10 Filmmakers Andy Heathcote and Heike Bachelier have created an excellent documentary and the big companies could learn a thing from these two independent film makers. This DVD will appeal to all who have a passion for angling and I think it will be a future classic. I therefore give it 10 out of 10. Bryan Baron, Fishingmagic.com website (April 08)
"Only the best is good enough for fishermen" ... and though it was fishing tackle that John James Hardy Jr. had in mind when he uttered that line near the end of the 19th century, after viewing this documentary one might surmise that J.J.'s words are indeed prophetic, as they have come to embrace the efforts of Heathcote and Bachelier and their film, The Lost World of Mr. Hardy. Though The Lost World could stand alone on the anecdotes of former Hardys directors and employees or perhaps even composer, Stephen Daltrys' music, particularly intriguing is the way the filmmakers chose to incorporate present-day rod and reel makers, Edward Barder and Chris Lythe ... their inclusion brings the film full-circle and thus fulfills Andy Heathcote's desire that we "Be inspired by a poignant reflection of the world we live in and the myriad ways it has changed over 130 years." As I reflected on my first go at The Lost World of Mr Hardy, I found myself at once, not only wrestling with a sense of loss, but also nuturing rekindled feelings of adoration for those who churned out and stamped their intitials into my Hardy reels ... one reel at a time. Shoeless Joe, Clarks Classic Fly Rod Forum
"Bravo! Encore! I have just watched The Lost World of Mr Hardy. Wonderful! I feel like I’ve just been to the cinema and am still totally captured by the experience. What keeps coming to my mind is how this is just such a superb, magnificent story, capturing our changing world over the years up until our modern day so very well. How different is the language of today’s contemporary manager. Equally interesting for non-anglers, the film manages to show the real value of craftsmen and of the handmade. Touching interviews. Humour and wisdom. Once again: wonderful!" Ralf Koss, Journalist (Cologne, Germany)